Farmer Idea Lab 2: Webinar Baldwin


Welcome again, I just wanted to share the
objective of The Farmer Idea Lab series. This series was the brainstorm of Debbie Hammerick
who was NC Farm Bureau Federation here in North Carolina. This is our second in the
series. It’s intended to provide opportunities for farmer-to-farmer sharing. It’s an opportunity
for you to hear success stories and lessons learned from your peers.
We hope that you’ll come away with new ideas to help your farm become more profitable and
hopefully leave inspired to continue evaluating your farm business and making sure your adapting
to changing markets and new opportunities as they arise.
Briefly, Jose Cisneros is the liaison for International Programs in the College of Agriculture
and Life Science at North Carolina State University and also faculty in the Department of Horticultural
Science. Cisneros’ areas of expertise are entrepreneurship,
international horticulture, and information technology supported with extensive experience
by founding start-ups, participating in international agriculture development programs, and as a
consultant for international marketing. Briefly for those who are not familiar with
this blackboard collaborate webinar platform, you hopefully worked through your audio through
the Audio Set Up Wizard. If not, if you’re having trouble hearing you can use that Wizard
at this point in time to set that up. Also if you’re having trouble hearing you might
check your audio volume as well. Then we’ll do the presentations and then during
the presentation you are welcome to enter any questions you have into the chat box and
we will moderate a Q and A response to those questions after the presentation today.
I’d like to thank our sponsors which include the CEFS, North Carolina Growing Together
project, NC Farm Bureau federation, NC State Horticultural Science Department, and
North Carolina Cooperative Extension. Just quickly the agenda. Jose Cisneros will
introduce V. Mac Baldwin. Mr. Baldwin with Baldwin Family Farms will share his presentation
on The Entrepreneurial Opportunity of Limited Resources. We’ll have time for your questions
and then we’ll close and send out an evaluation. Jose, if you are ready if you could push your
talk button and turn that on, and I’ll hand this over to you. Thank you.
Good afternoon, thank you very much for having me. It is really my pleasure to introduce
V. Mac Baldwin. I have to say this, I have a long experience working with business people
from all dimensions, from all sides, small ones and big ones. One thing that is hard
to find is business people that understand, that connect the technology or production
side with the marketing side. One of the few people that I met that has
it really very clear is V. Mac. I’ve seen his operation and I talked with him and he
has it clear. He has both sides are great operations and I think it’s the key of his
success. I will not delay and take more time from V.
Mac. Please welcome V. Mac, it’s your turn. Thank you Jose. You were mighty gracious with
your compliments there. I just trust that this presentation will live up to those words.
I would like to start with a slide which talks about my contact information, so let’s skip
the one with Jose up there. I want to direct you to my website, Baldwinbeef.com. We try
to put a wealth of information on our website for our readers. We’ve had many, many consumers
compliment about how they learned so much from the website, so I encourage you to do
that. My cell is there, you’re welcome to call me
at any time. You see my V. Mac is in quotes, and this is a marketing thing that’s happened
to me. I’ve been known for many, many years as plain Mac Baldwin. About 15 years ago we
realized we had to really get in the marketing business, do direct marketing that we envisioned
for our beef. I picked up my first initial and kind of read it together and just said
V. Mac, and I would recommend if you’re in the marketing end of the business to do that
to your name if you can. Some think it makes your name unique so people can remember it
and associate with your product. It caught on [inaudible 00:05:27] to brand
our beef. Not only is the beef branded as Baldwin Beef, but also the name. It’s something
I recommend. I wanted to show you quickly our family. We called ourselves Baldwin Family
Farms, and that’s sort of an agreement between Peggy and I. We just came through the campus
here at NC State this morning where we came shortly after we were married. I was in school
here and we were living in the veteran’s housing here on campus. The cattle herds were on the
back side of the campus, and we’d ride a Vespa scooter back there and talk about a family
farm we’d like to have one day. Peggy was standing behind me in that picture
and my daughter is in the yellow. We couldn’t produce a family so our family is adopted.
We adopted Patty when she was in first grade. The big guy on the right hand side in the
front row is our son Craig. We adopted him when he was 5 weeks old. The rest of the crew
there that you see are the family that they gave us so we’re grateful to God’s providence
for giving us a family. We’re thankful. Entrepreneurial Opportunity of Limited Resources.
That’s a fancy title. What I’d like to do is just get out with some plain talk about
what we think that means. In plain English I think this is an expression that has been
in my family for many years and I’d like to share it with you. That is do what you can
where you are with what you’ve got. My dad gave me that expression very young, very early
in life and it stuck with me down through the years. Whenever I was confronted with
something that I didn’t think I could do, I just kept trying and figured out a way to
make it happen and it finally happens. This is a picture of V. Mac and the little
guy that we adopted … Craig … And he’s about a year-and-a-half old there. He was
5 weeks old when we got Craig. This is Peggy’s home farm in Burlington. Her dad passed away
and he had a small 18 acre tobacco farm. I started on that farm. The family let me have
that farm to work with. That’s a B model Allis-Chalmers tractor I’m sitting on. If you know much about
those kind of tractors you know it does not have a live PTO shaft so you can’t operate
a cutter with it, but I didn’t know that. You see the light I have mounted on the back
of the truck. I was determined I was going to be able to cut hay and make hay, and I
needed to do that at night because I had a day job. I found a horse-drawn lore included
behind the Allis-Chalmers B model, and we cut hay so that was my beginning. My background
is we’ve been in the cattle business for over 50 years. Our business is producing and grazing
Charolais cattle. We direct market that it’s all-natural grass fed Charolais beef. We’re
very blessed to have some strong markets. We’re in 11 whole food stores, recently in
North Carolina Kroger stores, 3 organic markets, the Carrboro Farmer’s Market, and internet
sales and shipping. By the way, the Carrboro Farmer’s Market is
where we started. I would recommend it to anyone who is starting to do direct market
to start with a farmer’s market. There you’re facing the consumer every week and you can
get immediate feedback on your product. When you’re starting out you need to continue working
with that product so that those customers come back and tell you that’s remarkable.
That’s a very, very good product and we love it and we tell our friends. If they start
telling you that then you’ve made a home run. What you need to do then is do more of that
and keep maintaining that quality that you gained that feedback from.
You will hear me speak a lot about God’s providence in my life. I’m a believer that God orchestrates
our days and our divine intersections with people as they cross through our lives and
we cross paths. I joined the Gideons International in 1979. This is the Association of Christian
Business Professional Men who place the Bibles in hotels and motels, and jails and prisons,
and university campuses and that sort of thing. I got to associate with these great guys and
hear many, many testimonies of people who had read the Bibles and how those scriptures
had changed their lives. In the course of getting more and more deep
in the scriptures I found Psalms 37:4 which changed my life. Delight yourself in the Lord
and He will give you the desires of your heart. I’ve tried to implement that in my life, and
I have realized what I believe is the desires of my heart. That’s the picture you see of the dream of our place. The house up in the grove of trees
there is a home house, and if you look carefully to the right there’s a building that used
to be a 3 car garage, and that’s a meat sales store. Of course the big barn on the right
is our dairy facility. These cattle standing in the rye grass … rye grass
and crimson clover … I’ll talk to you more about that as we go along. That’s a very important
part of our equation. This is a real neat picture of some steers.
If you notice real carefully, the steer on the … Third from the left … If you look
real carefully you’ll see a stem of grass hanging down from his mouth. That’s a stem
of crabgrass. That’s what I was showing before is the primary source of forage and we’ll
talk about that a little later. That’s very, very important to us.
I’ve made out what I believe are 10 points to be a successful cattleman, and point number
one is the most important, is to claim your dream whatever your dream is as to whether
to be a cattleman or whatever you want to pursue. You have to reach out and claim that
dream, and the earlier you do that the better. One of my heroes was Stonewall Jackson, and
when he was a professor at VMI … Virginia Military Institute … He would encourage
the men. In fact, there’s an archway there now in the school which has this inscription
on it. A man can be what he says he can be. That’s extremely important in my thinking.
If you’re not willing to speak up and say what you want to be then you’re not going
to get anywhere. You have to really reach out and claim the dream that you have and
speak it. Keep speaking it. Speaking your dream is the first step to success
in my book. In my case I had a dream very early in my life of being a cattleman and
having something to do with making my living with cattle. My grandfather had a tobacco
farm as most North Carolina farms are. He had a couple milk cows but at any rate, I
would get his Progressive Farmers and farm journals and take them home with me, and clip
out the pictures and paste a book of cattle pictures and I pretty well had all the names
there. I finally convinced my dad I needed a calf.
I saved up $60 by the time I was 10 years old. My dad was an antique dealer. I was not
raised on a farm, and I heard him tell my mother, “Well, are we going to get this calf
for Mac? But this will be it. He won’t want to know any more about cattle after he gets
through taking care of this calf.” He brought home this calf and I began to learn how to
take care of this calf. I fell in love with it. We didn’t have any fence, didn’t have
any pasture. I put a halter on this calf and chain and would stick him out grazing in the
yard grass. That was a wonderful experience and I never have gotten over being a cattleman
and being around cattle. I tell people what my dad wanted didn’t work so I fell in love
with cattle at that point. Corporate extension began to kick in in my
life. At that time it was not called extension directors and agents. They were called county
agents, and Jack Watts was the county agent in Durham County at that time. He came into
my life and showed me how to make a steer out of my calf, and how to take care of him,
and we became great friends. He helped me set the farm up, I set the land up. We had
about an acre and a half. By the time I graduated from high school I had 6 head of cattle there
on the acre and a half. I had it fenced and How in the world do
you raise 6 head of cattle in an acre and a half? I got a job with the store and I was
in their produce department. I’d bring home the scraps of corn, the lettuce, whatever,
the potatoes, whatever they were scrapping out and I would feed it to my cattle. I learned
to feed byproducts very early in my life and I’m still doing it today.
I sold my herd to go in the Navy. I took them to the stockyard and I learned another lesson.
That’s the last place you want to sell cattle is at the stockyard because you’re a price
taker not a price maker. You’ll always be disappointed in the check so that’s the last
place. Point number 2 is you have to marry the right
partner. We used to ride a little Vespa scooter around the campus. I might have mentioned
this. We’d always end up on the back side of the campus looking at the cow herds. I
was an engineering student at that time and I would tell Peggy, “Darling, one day we’re
going to have a cattle farm. We’re going to have a cattle herd like this.” She said, “Yeah,
yeah big boy. You’re going to be an engineer.” I said that’s fine whatever, and I said, “Listen.
I tell you I mean this. It’s established. You’re stuck.”
Finally when we got into it, my second point is be prepared for some blow back sometimes
when times get tough because when your checkbook gets short and everything is getting squeezed
because of the cattle … In fact I remember Peggy telling me one time, “You tricked me
anyway. I thought I was marrying an engineer who turned out to be cowboy in a suit.” Keep
holding onto your dream and eventually she’ll be the queen and you’ll love it. That’s what
my advice would be. Point number 3. That’s the picture. I put
that in because I wanted you to just see my sweetheart when we got married. She’d just
graduated from nursing school and I was going into my senior year at NC state as an electrical
engineer. Point number 3 is seek out mentors. My first mentor as I mentioned was Jack Watts
the Durham County agent. He stuck with me all the way through high school. I mean, I
love that guy. He was so good to me. He got some grant money to help me put the grass
in and put the fence in, and even more recently cooperative extension Matt Poore, Dr. Matt
Poore, he taught us a great deal about byproducts, commodity feeds. Paul Walker was the livestock
agent in [inaudible 00:18:38] County when we really got cooking on Peggy’s home place
there, the 19 acres. Of course, Joey Knight. Joey is with me today and I love extensions.
It’s a wealth of information that they have at their fingertips with whatever you need.
They help you get that information. Other cattlemen in my life, Mr. R.C. Causey
was a great whole Hereford breeder in Gilton County and we got to be friends, and he decided
he wanted to cut back on his operation. He called me one day and said, “I’m willing to
sell you a group of my cattle and lease you the farm. Are you interested?” Of course I
came home and told Peggy about that, and she said “You’ve lost your ever loving mind.”
This farm was about 25 miles from where we were at that time. Well, I said, “I believe
the Lord sent this.” She said, “Well, whatever you think.” That’s all I need to hear her
say, you know? We bought 60 head of whole Herefords. I leased
his farm for 5 years, and when I went to college I went to Mr. R.C. and he taught me a great
deal. He taught me one thing. You do not have to be constantly supervising cattle if you’ve
got a good, tight fence and plenty of water. We’re still remotely managing cattle through
a stint today because of what we learned from Mr. R.C. I’ll tell you about Dr. Harlan Rogers
a little later on. Be profit driven. No long term success unless
you’re profitable. I hear cattlemen say in the beginning, “Well, I can’t make any money
off of cattle.” Well, you need to stay small enough until you do make a profit. Don’t try
to get yourself all wound up in a big operation and not have the kinks worked out. One handy
way to learn is to do your own income taxes. You start looking at the L schedule and it
will tell you where the loss is in the profit loss. Just keep doing something until you
do something that works, and then do more of it. That’s my simple advice. That’s what
we’ve done. We changed our operation a dozen times over the years, and now we believe we’ve
got the ideal setup for North Carolina. North Carolina is a consumer state. We’ve got 10
million consumers in North Carolina, and rain 50 inches of water so we can grow
some good grass. Point number 5 is be an innovator. We’re always
looking to do something new each year if we can. The current focus is on looking at pet
food. Realize that people out there, the customers out there are looking for high quality pet
food, and there’s nothing higher quality in pet food than raw organ meats. Guess what?
When you process cattle you’d have organ meats and you have tripe, and these are very much
in demand by people who have high-end demands on their pet food. We’re looking at that right
now and trying to put a facility together on the farm to be able to process that and
get it on the market. Attacking limiting factors. Reducing hay feeding
is the big trust for us. Hay is the most expensive feed that you can feed cattle. Obviously we
want to graze the cattle as much as we can. The extensions doing a great job in trying
to get the message out to cattlemen in North Carolina about that primary forage here is fescue
and stockpile the fescue to get that winter feed cost down. We took a different
approach because we were grass feeding our cattle, fescue does not work
real well for that. In my opinion it puts an odd flavor in the cattle that you’re going
to eat, so we went a different way and I’ll show you a picture. This is our winter feed.
This is Marshall rye grass, and you can see we need more cattle in that picture, that’s
for sure. We love Marshall rye grass. It’s a great winter feed. This is our primary winter
compote. This is on over in the early part of the season
where this is probably a November picture after we put our rye grass in in the fall.
This stockpile grass is what we’ll take off through the rest of the winter and leave the
hay baler in the shed. Develop alternative feed system. This is a biggie for us. I hinted
at it a moment ago and I talked about when I was a kid working in the produce department
bringing home the scrap produce. A lot of available byproducts are from canning operations
and processing operations, and you can make extra feed if they’re handled properly and
put to the cattle right. These companies are out there and we network with them to provide
green solutions to that. These products would normally have to go the landfill but we work
with them and bring them into our farm and blend together the rations that we can feed
especially our mama cows and get them through the winter without expensive feed. Almost
as cheap as grazing them. Look at the next picture if you would. This
is a setup there. We’re putting carrots in that bucket. This came from a cannery, and
you realize that a carrot is about the same plant food as corn? We got a mixer set up.
We’ve got another mixer set up that we built. We took a cement mixer truck and took the
tank off and put a big mixer block on and we can feed 250 cows at one time with the
feed we put in that box. You see the houses behind it. They’re country houses. We’ve got
8 of those. They’re there for a purpose. They generate a cash flow every week. We get 200
tons of organic plant food. I think each one of them has … We’ll produce about 5 million
pounds of organic plant food out of those 8 houses.
This is watermelon, cantaloupe, pineapple. This is from a huge processing company not
too far from our farm and we bring that in. We started out with them very small. When
they first started their operation I think we had a big dump truck with about a 22 foot
bed on it. We’d bring it home once a week. Now we’re bringing home 2 tractor trailer
loads a day. That’s part of our mixing. Expand by leveraging. We lease wherever possible.
Leasing operations are equipment and land where possible. Point number 6 is take calculated
risks. Get all the information you can and then make a decision. Some people just can’t
make a decision and you have to make decisions. Make sure that the damage you take on generates
income. Seek out synergisms. We mentioned a poultry water mill. That works real well
with cattle. A chicken works once a day when she’s laying eggs and a cow works once a year
when she’s producing a calf so we optimized those 2 and put them together and got synergism
out of it. Be a marketer. We realize that in order to
be successful in marketing you’ve got to get your name out there and you’ve got to have
a good product. You better be remarkable and you better have a way of connecting that better have a way of connecting your product
to your story. All of the grassroots to that is the farmer’s market. Then you start branding
with your brochures that you put out and your labels on your product making sure you always
have a happy customer. I always say to a happy customer, you’re now a part of our unpaid
sales staff and I’ll put in brochures and ask them to give them to everybody in their
son’s school class and their neighbors and tell them about our beef. That’s how we sell.
Constantly seek out new information. Grass is our business. We sell grass. We just put
out the sign in our meat sales room that I’m a second hand vegetarian. I eat their cows
and cows eat grass. That’s what we sell. We’re selling grass. We seek out the grass experts
to see what we can learn, how we can do a better job, we’re very much a part of the
North Carolina Foraging Grassland Council and the American Foraging Grassland Council.
We pioneered a nearly year-round grazing system. It’s not absolutely year round but it’s pretty
gall darn close. If you’d like to know more about that you can go on our website and we
have that documentary article on the website so you can check that out.
Be adaptive to change. We’re constantly looking at how we can do things better. Simply follow
the money. My son came to me the other day and said, “Dad, we’re paying way too much
on what is cost us to maintain things that I think 6 road tractors now, dump
trailers and walk-in floor trailers and we need to dig in deep and come up with 30-40
thousand dollars to build a farm shop.” We’re going to do that. We feel like that’s going
to be able to make some changes to save some money on the farm. Whatever your experience
is, try to leverage that to make the next step in making changes.
Investing in the future. Peggy and I constantly invested everything we ever made back in the
farm. This could easily be the number one point that I should have made. You need to
have a long range outlook. You must have a 5 year outlook if not longer. At least 5 years,
possibly longer. Cattle is a long range outlook operation. You need planning for that. We
started very small. We purchased 2 Charolais heifers in 1969. We stayed small. We learned
to artificially inseminate and kept retaining heifers, and kept building a breeding herd
and kept leasing farms until we were confident we had the right breed of cattle and we knew
how to manage it, and that’s when we bought our first farm in 1981.
We’ve grown from there. We’re expecting if all of them are bred which they’re looking
doggone good, we’re checking them as we’re working them through and we got real good
pregnancies this year. We’re looking for 800 calves this year. That’s how we grow by investing
back with retaining heifers. There’s 2 ways to invest, you can either buy
it or produce it. We’ve gone down the producing road. It’s taken quite a few years to do this,
over 50 years but the locomotive is going downhill now and it’s shady so we’re glad.
One final thought. If you want to be in the top 10% of cattlemen just don’t quit. 9 out
of 10 of your peers are going to quit. That’s my advice today. I trust that this has been
helpful to you. God bless. Okay, thank you V. Mac. This was a great presentation.
I just have one question for you that I’ve been thinking. As I said at the beginning,
many business people especially in agriculture don’t think about the marketing side. So V.
Mac, if you could give one advice about marketing, what would be that?
The number one advice I give about marketing is really, really focus in on your product.
Your product has got to be remarkable. What does remarkable mean? That means whomever
is going to buy this product and take it home and cook it, it has got to say, “Wow. This
is the best I have ever eaten. This is good.” The husband tells the wife, “Where did you
get this?” I got it at Baldwin Farms or went down Whole Foods and got some grass fed beef and he’ll say you’ve
got to have more, got to have more. You’ve got to keep working on that product to get
it remarkable. In my case, we had to change our forward system entirely. North Carolina
is a fescue state, and I am confident if you want quality grass fed beef
with the right flavor that people are going to talk about, it’s got to be grown with annuals,
and the breed of cattle Charolais is I know, no better breed of cattle to have the right
kind of texture and give you a nice head of round beef out of it and just be a lot
to chew. That’s my recommendation. Keep working on it and make it remarkable.
Okay. Yes, great. Thank you so much, V. Mac. I really
appreciated hearing about your farm and what has led to your success over time. We do have
a couple of questions in the chat box if I could read those out to you and hear your
response. The first one is from Shawn. It says, “V. Mac, please comment on what you
would like to see change with beef processing in North Carolina.”
Well, we’re fortunate in North Carolina to have the processing capacity that we currently
have. There’s some states that don’t have any custom processing capacity. In my case
I have 2 custom plants that I could draw on to get my cattle processed. If you provide
the business the processing plants will come in my opinion. With the interest that’s taking
place in North Carolina going back to local foods, and there’s a lot of cattlemen now
who are looking at doing some direct marketing sales and want to help the beef process. That’s
business that the processing plants need to stay in business, and I think the town of
Concord, they built a local processing plant to serve them. We have a plant in Siler City
that does our work. I’ll mention that in just a moment. That’s run by Abdul Chaudhry. Halal
means it’s beef that has been processed by Muslims, and they say a Muslim prayer with
that beef. A lot about people, a lot about customers who find out we have that kind of
certification on it will order that beef just because they’re Muslim people. The rest of
them buy it because of the quality that it is.
There’s a new plant that has just been changing ownership north of us that … It’s going
to be a little bit west of us … That is the Piedmont Custom Processes, and they’re
doing an outstanding job of getting that plant cranked up and new equipment, and it’s going
to be a great place to process your beef. If you’ve got processing plants that are immediate
be thankful, and if you don’t just look at the people who are doing it and they can say
where the closest plants are. Thank you for that, V. Mac. We have a couple
other questions, and we’ve got a few minutes left. I’m going to allow us to go over just
a few minutes since we got a little bit of a late start. The question from Nancy is,
“Do you lease the majority of your land? If so, do you find it hard to find land or land
owners?” I’m sorry. Do you find to harder to find land or land owners?
Well, land is always out there in the hands of people who are at some point in life that
are ready to back down their operation just like I mentioned about Mr. R. C. Causey. Mr.
R.C. was in his late 80’s pushing 90 years old, and he came to me wanting to lease part
of his farm. We do lease quite a bit of land. We lease started saying well over 2,000 acres
but one of the traps is that in fact tomorrow, we’re supposed to sign papers to buy one of
those traps. I would love to lease his land as my first option. That’s the cheapest option.
It’s cheaper than owning it. Now fortunately we’re on the Virginia border. We can cross
over into Virginia and there’s good grazing land in Virginia.
We take out a lease, and our county has been primarily a tobacco county, and a lot of those
farms are no longer in the tobacco business so we’re able to lease those tobacco farms
and convert them into grass farms. Quite a few farms are just plain farms, and we lease
the land, put in grass and put a tight fence around it with our lease.
Okay, thank you. Then the last question here, if you could discuss … Not really a question,
just if you could discuss retail marketing versus wholesale with your beef business.
You need both. Retail marketing is absolutely the best avenue to go because you have it
put in your hands between you and the consumer. That’s the whole purpose about direct marketing,
is to get as close to the consumer as you can. There’s nothing like a one-to-one transaction
between you and the person that’s going to be eating that product. We’ve done that in
2 different ways. We’ve done that really 3 different ways. We still go to the Carrboro
Farmer’s Market. They’re going to be called fair weather markets now if there’s no rain
or cold or anything like that they always don’t show up.
At any rate that led us to building a store on our farm. We took a 3 car garage and converted
it into a beef store and it’s growing more and more every year with business. It’s costly
having to do some more expansion on it, and because we have that store to work out of
we gotten in direct marketing over the internet. Our website has a shopping cart and it’s a
good shopping cart. It’s easy and you don’t have to peruse it for anything. People send
us orders in all week. We only ship them on Monday with UPS. We learned if we have to
ship across country, put in dry ice in insulated shippers, so that’s a good addition to us
in marketing. Whole Foods has been very, very good to us.
If you go to the 11 whole food stores we’re in now, all of those guys behind the meat
counter have been out to the farm and they know our story, and they will repeat it behind
the counter if anyone asks. In fact, they’ve got our picture I think in all the stores
hanging on the wall and a few lines about the Baldwin Family Farm. We’ve had many, many
customers that get acquainted with our meat first at whole foods and then come in and
buy from us in some quantity. They would buy it by quarters and things like that.
Thank you so much. We have one additional question here. Can you disclose the estimate
of annual sales? That’s up to you whether or not to answer that certainly.
That’s kind of business confidential. Certainly.
We don’t like to count that very much. We are blessed and we just try to keep … Let
me put it this way. We’ve got about 1500 head of cattle right now, and we wish we had 2,000.
That ought to tell you something about our beef sales. If you make a product remarkable
then you’ll sell all the beef you can possibly grow.
Well, thank you. I’m looking at the time and I think we’ve put in our 45 minutes here,
V. Mac. Thank you so much for taking the time to come on this webinar today and share your
story and share what you feel has made you successful in the farming business that you
are in. We really appreciate that. I want to let folks know to save the date and go
ahead and register for the Farmer Idea Lab #3 coming up in April. We’re calling this
Farm Transitions. It’s Cliff Pilson with C.V. Pilson Farms. It will be moderated by Rebecca
Dunning of the CEFS North Carolina Growing Together Project, and I have pasted the link
to register into the chat bar. I will also send you to a survey here in just a moment
if you can please fill that out that will also direct you to the registration page.
Thank you all for being with us today. I hope you’ll fill out the survey and let us know
how we can improve on these into the future and if they’re helpful to you. So I hope you
all have a great day. Thank you very much.

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