Background music is a powerful way to set
the atmosphere and tone in your video. If you have upbeat and inspiring music, then
your audience is going to feel happy and motivated. But if you have sad and depressing music…
your audience may feel a bit gloomy. If you pick the wrong style of music for your
video… it’s going to confuse people. Take this scene for example. Here we have George. He looks happy and is being a good boy. But with a change of the soundtrack… it
completely shifts the feeling of the scene. Change the image to black and white, add slow-mo
and zoom in on his face… you’ve now got one sinister looking doggo. But what do you think? Do you like having music in your videos? Let me know in the comments. If you’d like to discover how video can
work for your business or brand, contact Your Story Studios today!